In Apple Business Connect, you can set up Branded Mail to add your logo and business name to emails. This helps strengthen your brand, build trust with customers, and make your emails stand out in Apple’s Mail app and iCloud Mail. Your company must own the logo, and approval can take up to 7 business days. Third-party partners managing brands in Apple Business Connect can also handle Branded Mail for their clients.

Note: Customers will see your brand in emails only on iPhones set to English and in iCloud.

Things to Consider Before Setting Up Branded Mail

• Franchisees: Franchisees need approval from brand owners to use Branded Mail.
• Email Domains: Only commercial domains are allowed (sales.example.com

• Domain Mail Records: Your domain must have MX, A, or AAAA records.
  • MX (Mail Exchange) Record:
    • Directs email to the correct mail server for a domain.
    • Specifies priority to determine which server to use first.
  • A (Address) Record:
    • Maps a domain to an IPv4 address.
    • Used to connect websites to servers.
  • AAAA (Quad-A) Record:
    • Maps a domain to an IPv6 address.
    • Functions like an A record but for IPv6 networks.
• Approved Email Address: Emails must come from a single Apple-approved address.
• Logo Display Control: You can manage how your logo appears at different levels.
• Email Limit: A brand can’t exceed 100 combined domains, subdomains, and email addresses.
• Brand Approval: Apple must approve your brand and logo.
• Company Verification: Your company must be verified by Apple.
• DMARC Compliance: Your mail server must meet DMARC requirements, with DKIM authentication (SPF-only authentication isn’t supported).
  • DMARC (Domain-based Message Authentication, Reporting, and Conformance) Requirements:
    • SPF (Sender Policy Framework): Ensures emails come from authorized IPs.
    • DKIM (DomainKeys Identified Mail): Uses cryptographic signatures to verify email integrity.
    • DMARC Policy (p=none, quarantine, or reject): Defines how to handle failed emails.
    • DMARC Record (TXT DNS Record): Published in DNS to enforce policy.
    • Alignment Requirement: SPF & DKIM must align with the "From" domain.
    • Reporting (RUA & RUF Tags): Provides visibility into email authentication results.

Choosing Domains for Branded Mail

• Domain & Subdomains (@example.com): Verifying examplebrand.com lets you use Branded Mail for the main domain and any subdomain (sales.example.com). You can also use any word before the @ (sales@example.com).
• Subdomain Only (@members.example.com): If you want a specific subdomain (members.example.com) to match a different brand or logo—like for a membership program—you can still customize the @ prefix (sales@members.example.com).
• Specific Email Address (sales@example.com): Emails must come from a single, Apple-approved address.

Important Verification Details

• Domains must be verified by Apple within 14 days, or you'll need to restart the process.
• DNS updates can take time, so inform your IT or DNS admin in advance.
• Make sure they review Apple’s Verify your domain guide.

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