November 2024 update rolls out
Google’s November 2024 core update shows mixed impact; most sites report little changes as of writing.
Google’s November 2024 core update began rolling out on November 11, with some sites experiencing significant ranking changes, though most SEOs report little to no impact. Search volatility tools remain calm, and polls show 80% of respondents haven't noticed movement. While some report gains in Google Discover and organic traffic, the update's full effects historically take time to emerge.