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October 23, 2024
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November 6, 2024
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November 7, 2024
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November 5, 2024
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Performance
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Performance
Measuring visibility and engagement
How does Google calculate a view?
A view is how many unique visitors saw your locations, counting one per visitor.
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Does GBP Insights include voice search?
Voice searches are not tallied or documented by Google.
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Local Conversion Rate - Explained
Understanding Local Conversion Rate.
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Understanding Google Performance Insights Data
Complete visibility to local search exposure and customer actions.
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If GBP Performance Data is missing
Google can be inconsistent. Let us know if you see gaps.
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Viewing local search web traffic in Google Analytics
UTMs help monitor GBP traffic.
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Tracking Appointment URL Clicks in GBP Insights
How to use UTMs to track GBP insights.
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Where has some of the Insights data gone?
Google has shuttered some Insight metrics.
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Downloading Local Performance data?
Download Local Performance data to share with your team.
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Direct vs. Discover vs. Branded Search Differences
Differences between Direct, Discovery, and Brand searches.
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