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February 27, 2026

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March 10, 2026

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Local SEO Changes

Updates to the local search & maps landscape

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August 4, 2021

GBP Testing New 3-Pack View

Relevant business information is missing from Google's new pack view.
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July 29, 2021

How Is Your Business Doing? Message in GBP

GBP provides another potential touchpoint with local customers.
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July 28, 2021

GBP Testing Areas Served Label in Search

Google improves search performance with a simple geographical update.
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July 21, 2021

New Form to Merge Reviews from Duplicate Listings

GBP offers business owners a clear way to consolidate multiple listings for a single location.
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July 21, 2021

Detailed Restaurant Reviews for Google Maps

Restaurant owners and consumers benefit from a more user-friendly of making reviews from a mobile device.
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July 19, 2021

Editing in Platform Now Availble in Popup

Simplifying business owner's ability to make on-the-fly edits, GBP adds a popup.
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July 14, 2021

Labeling Phone Numbers Using Call Tracking Feature

Exclusively available on mobile Chrome views, managers and business owners need to opt in to access Call History.
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June 24, 2021

Local Pack Review Filters Smiley Faces

The ever-present happy face symbol is added to local packs.
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June 17, 2021

Most-Mentioned Place Topic Reviews Being Featured

Most-mentioned place reviews give users a snapshot image of the customer experience.
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June 15, 2021

Google Business Profile Insights Update

GBP Performance reporting is coming
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June 11, 2021

Average Review Showing for Restaurant Searches

Hungry diners get at-a-glance restaurant star ratings.
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June 10, 2021

GMB Messaging Now Showing Desktop Notifications

Users can now be notified via their desktop browser of a Google My Business message being left for one of their listings. It is exciting to see Google expand users' functionality in mobile to desktop. This can be in an attempt to provide a unified local search experience.
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June 9, 2021

New Small Business Advisors

Small Business Advisor offers a focused, one-on-one video tutorial for local business owners.
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June 3, 2021

GBP Depreciates Shortname Feature

GBP phases out the shortname feature.
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June 3, 2021

"New on Google" Label Added to Listings Details

Revealing competition and phony listings, the label should help local businesses and their customers.
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June 2, 2021

Google Removes $1,000/day Minimum Spend for Pins

When clicking on a branded pin, users will see an ad in the Knowledge Panel.
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May 28, 2021

GBP Owners Can Hide Their Phone Numbers

Unavailable from GBP dashboard, Google provides a how-to guide.
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May 10, 2021

Call History Showing for Some Listings

The opt-in feature means users will see a Google-assigned number, not the customer's actual phone number.
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May 7, 2021

Bookings Tab Showing Up in Insights Report

Restaurants feature a booking tab to confirm customers' orders and reservations.
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May 5, 2021

User Flow For Contacting Support Added

The form allows users to describe the problem they are experiencing.
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